Are you wondering which company used the little alligators as its symbol on clothing? Look no further than Lacoste! Lacoste is a well-known French clothing company that was founded in 1933 by tennis player René Lacoste and André Gillier. The company is famous for its iconic crocodile logo, which has become a symbol of luxury and style.

Lacoste was the first brand to feature a logo on the outside of its clothing, and the little alligator has since become a status symbol for those who appreciate high-quality fashion. The logo was inspired by René Lacoste's nickname on the tennis court, "The Crocodile," which was given to him by fans and journalists due to his tenacity and fighting spirit.

Over the years, the Lacoste brand has expanded to include a wide range of clothing and accessories for men, women, and children. From classic polo shirts and sweaters to shoes, bags, and fragrances, Lacoste offers a complete lifestyle collection that embodies elegance and sophistication.

In addition to its clothing line, Lacoste has also collaborated with other brands and designers to create limited-edition collections that combine its timeless style with a modern twist. These collaborations have helped Lacoste stay relevant in the ever-changing world of fashion and continue to attract new customers who appreciate the brand's heritage and craftsmanship.

Whether you're a fan of athletic wear, casual clothing, or high-end fashion, Lacoste has something for everyone. With its iconic logo and dedication to quality, Lacoste has become a symbol of timeless elegance and effortless style.

So, if you're looking to add a touch of luxury to your wardrobe, why not invest in a piece of clothing or accessory from Lacoste? With its little alligator logo and reputation for excellence, you can't go wrong with this iconic French brand.

Sign Up