Before the Beatles' corporation was famously renamed 'Apple Corps', it was known as 'Beatles Ltd'. The band initially established Beatles Ltd in 1963 to manage their business affairs and ventures. However, as their empire grew and diversified beyond just music, the band decided to rebrand the corporation to 'Apple Corps' in 1968.
Apple Corps became the umbrella company for all of the Beatles' ventures, including their record label, film production company, and clothing line. The name 'Apple' was chosen as a nod to the band's apple logo and also as a play on words, symbolizing the band's innovative and forward-thinking approach to business.
Despite facing legal battles with tech giant Apple Inc. over the use of the 'Apple' trademark, Apple Corps has remained a prominent entity in the entertainment industry. The corporation continues to oversee the Beatles' extensive catalog of music, as well as licensing deals for merchandise and media projects.
To learn more about the history of Apple Corps and the Beatles' business ventures, you can visit the official Apple Corps website at https://www.applecorps.com. Here, you can find information on the company's current projects, as well as archives of past releases and collaborations.
Overall, the transformation of Beatles Ltd to Apple Corps marked a significant milestone in the Beatles' career, showcasing their evolution from a successful music group to a multi-faceted entertainment conglomerate. The legacy of Apple Corps continues to live on, serving as a testament to the band's enduring influence and innovation in the music industry.
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